To gain useful insights on user interactive behavior for a particular website, we need to implement right set of web analytic tools. BrainPulse UK experts have gained profound expertise in understanding coeval, efficient web analytics tools while working with varied web analytics technologies, which primarily include Multivariate testing through Google website optimizer, User-experience testing, Web Server Log Analysis, JavaScript Page Tagging and Hybrid and hosted applications. We help our clients select the right set of tools and robust applications that can help you better understand your site’s visitors.
Selecting right of web analytic tools for your UK website
Naturally, as a businessperson, you would not know the technical nitty-gritties of web analytics. This is where we come in. After analyzing and understanding the metric of your website, we suggest you the most efficient web analytical tools that will render maximum insights on your website’s users’ behavior. The website assessment process involves close assessment of core business requirements such as KPI’s, reports, objectives, strategy, etc, along technical requirements like site architecture, IT requirements, server, script pages and more.
Most Powerful Web Analytics Tools
Google Analytics: Extremely Simple! Just provide some basic information about your website and sign up for the analytics tool. It lets you update your own setting and choose the data you track. It tracks visits, page views, average time on the web site, the referral source, geographic data and split testing results.
WebTrends: The tool is primarily used to track key demographic information regarding your visitors such as their income, age, likes and dislikes. It also tracks social network activity and the count of mobile users on your website. The insights may help you customize your content as per your audience.
Omniture SiteCatalyst: Extremely powerful, the Omniture analytic tool is a must for media sites wishing to assess the success rate of their videos. It renders real-time access to users activities on your. We specialize in using this tool and pulling out valuable, actionable real time insights on your users’ behavior.
Piwik: An open-source Web analytics application, Piwik is free for all and is developed by using PHP and MySQL. Piwik helps you track some certain users, acivities and pages. It also monitors the files that get downloaded from your website. Since features are composed in form of plugins, you mad add and remove as per your requirements.
Implementing & configuring web analytic tools for you
BrainPulse UK abodes the expert professionals who take complete responsibility of configuring your web analytics tool to eventually provide you with accurate data. Our experience empowers us with remarkable talent to implement and correctly configure web analytics tools as per your site’s requirements. Our services ensure to let you save hugely on time and troubles while picking the right insights to guide your business in the right direction.
